Are you someone who wishes to eliminate as many factors causing the slow death of our planet as possible? If your answer is yes, then developing a clean beauty regime and making it your permanent routine would not be too difficult.
Knowing where to start and how to make a switch from your ordinary beauty regime to a clean beauty one is the trickiest part, and we are here to help you with that. By following these basic tips, we assure you that you will be able to stick to a clean beauty routine for the days to come.
1. Analyse your skin
Before starting your clean beauty journey, you first need to introspect and determine what your skin’s needs are. On the basis of your findings, you need to make a list of the kind of products you need to invest in and start researching on clean beauty brands which offer said products.
2. Shop mindfully
The first step towards sustainability is minimalism, i.e. to buy only that you need, and not what you want. It is quite tempting to order the newest skincare products in the market, thinking that they will radically enhance your beauty, but that is not the case most of the time. Using only one of each product pertaining to each step of a skincare routine is more than enough.
3. Refill, recycle and reuse
An increasing number of brands are focusing on the ability of reusing or recycling their product containers to reach a more ecological end goal. Certain brands have even resorted to acquiring empty containers of used products from their customers and offering a discount on their next order for the said gesture. This gives customers an impetus to be more conscious of their contribution to the environment. Choosing such a brand instead of the traditional ones could be a stepping stone in your clean beauty journey. Once you start the habit of refilling your products in used containers, there’s no going back to using multiple plastic bottles and adding to the pollution that ails our planet. Bare Necessities is one such brand which employs this tactic to play their part in the clean beauty domain. So, the next time you are looking to purchase a makeup remover, consider buying the Rosy Cheeks Makeup Remover & Facial Cleanser.
4. No plastic packaging
The easy availability of metal, glass and paper-based containers has facilitated an enormous shift in the packaging of the cosmetics industry. This has been a significant game-changer for the reduction of single-use plastics in daily life and has created awareness among a large base of users about the demerits and dangers of plastic usage, which they would not have comprehended so clearly otherwise. A large proportion of waste generated in India on a monthly basis consists of plastic skincare and makeup containers, which end up remaining in landfills and contribute to the creation of a hazardous environment. Switch to a brand like Juicy Chemistry, India’s first organic beauty brand, that uses cardboard and glass containers for their products. They have an enormous range of products, starting from Organic Apple Cider Vinegar, Argan & Ylang Ylang Shampoo to Tamanu, Kakadu Plum & Frankincense Organic Face Wash to cater to all your beauty needs.
5. Minimalistic composition
A new goal for clean beauty brands is to include as few ingredients as possible in their products, while ensuring their full efficacy. Smaller number of chemicals means that a lesser number of external agents enter our bodies and make it into the environment, while also not causing a big hole in our pockets. Sticking with this would not only aid you in your clean beauty journey, but it is also beneficial for your physical health, making it a win-win situation for both you and the planet.
6. Vegan and cruelty-free
A primary goal that most beauty brands aim to achieve in the current day is to incorporate only vegan ingredients in their product, and warrant a cruelty-free product. The mantra of vegan beauty is that if an ingredient is good enough to be ingested, then it can ideally be used in a product. Even if you are not vegan when it comes to consumption, switching to a vegan beauty routine is enough to play a part towards sustainability. Using products like the Faith In Nature Body Wash over contemporary, non-vegan products could be a major step towards being eco-friendly.
7. Natural scentsAluminium-loaded fragrances have been in abundance in the market for ages, but clean beauty is hitting the pause button on that pattern. Natural deodorants and more nature-inspired fragrances, like the Plum Body lovin’ Orchid You Not Eau De Parfum are the new buzz. Possessing ingredients like essential oils and natural oils; natural deodorants are a much better alternative to ammonia and aluminium-containing deos.
If you are reading this article, that in itself is a great achievement as it is a sign that you have taken your first step towards being more eco-friendly and sustainable. At first, getting rid of your routine that you might have been following for years might seem painful, especially when it comes to parting with brands, but with time, you will realise that it is only for the best. Starting slow and steady is what makes a habit strong and these tips will ensure that you carry along your clean beauty journey.
1. Is following a clean beauty regime expensive?
Not if you are using products within your expense range. There is a wide variety of clean beauty brands available today, in different price ranges, to suit everyone’s interests.
2. How to get started with clean beauty?
You cannot adopt a clean beauty regime instantly; you need to build it over a span of time. You can start with a 21 day challenge and carry it forward.
3. What are vegan products?
Vegan products refer to those products which are entirely composed of plant-based products and do not contain any animal-based products.
- Srishti Chakraborty