SUBLIME STORIES
How-To
Dull, dry skin this winter? The perfect tips and tricks decoded
As the season's change, your skin becomes tighter, duller, and more damaged. Worst of all? It's reflected in your expression. That ashy, matte appearance is unappealing, and it goes beyond dryness....
How-To
Say goodbye to dark inner thighs with these tips
Dark inner thighs can be really annoying since that means you need to ditch those mini dresses and skirts. A condition like this builds up over time and so if you have dark inner thighs, it means y...
How-To
Don’t throw that lipstick yet! Tips on how to get the most out of it
Lipstick is such an important business. We can never do without lipstick because we know how well it lifts our look from zero to ten. But we are yet to unleash all the power that lipstick holds. Mu...
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Feel like your skin type has changed? Here’s everything you need to know
It might come as a shock but you cannot hold on to a skincare routine for your dear life. Your body goes through an enormous amount of changes in one lifetime and so does your skin. With changes, y...
Ingredients
Bakuchiol - the new retinol you need to know about
Bakuchiol- The ingredient may be a bit tricky to pronounce but it makes life just as easy. You may have heard Bakuchiol famously as a Retinol alternative but it is time it has its own famous. This ...
Ingredients
Retinol or Vitamin C? Which one is right for me?
With the popularity of Vitamin A and C, one must have often been advised to include them in their skincare routine. But since both are active ingredients, one needs to be careful with the applicati...
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Back to Basics: The ideal pH level of your Shampoo and Conditioner!
What exactly is pH? We often wonder how it really affects our skin and hair? To break it down, pH is the scale used to measure acidity or basicity of a particular formulation. It stands for the “po...
Ingredients
Azelaic Acid might just change your skincare game!
You might not know much about Azelaic acid but there are so many reasons that we can list down for why you must know about this star. Think of it as Priyanka or Rekha of skincare, it is just as ver...
Ingredients
The multi-benefit plant-based powerhouse that you just can’t sleep on – Squalane!
Moisture is essential for beautiful skin, but layering your favourite products is not enough in the winter; you need a regular burst of hydration to keep your face healthy and plump. Our suggestion...